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Exhibit 2 of 7
Digg v3 social news website interface
Website2006 – 2010

Digg v3

Caption

Orange gradients and upvote-driven news — the definitive Web 2.0 layout.

Historical Impact

Digg's 2006 redesign became the template for social news: bold orange, rounded cards, vote counts, and comment threads. Its visual formula was copied by Reddit, Hacker News successors, and countless startups.

Visual Breakdown